Decision Point has delivered analytics solutions across domains that have made significant impact on both the top-line and bottom-line of our clients. Here’s a few case studies that will demonstrate our diverse capabilities in the analytics space
Creating a segmented promotion strategy for profitable recruitment of new customers during end of season sales for a leading footwear company
Developing a district level market potential index to prioritize investments in Bangladesh for a global beverage company
Business Simulation Environment to analyse & prioritize pricing decisions for a complex product portfolio to deliver profitable growth
Institutionalizing a trade spend optimization process within the modern retail channel for a global CPG company
Analysing patterns & trend shifts in seasonal time series data and forecasting baseline trends across regions, categories & SKUs
Commercial Execution team of FMCG companies continuously assess and evaluate the execution of the company guidelines in market by measuring KPIs like ...