Decision Point has developed multiple unique and proprietary analytics platforms that have the potential to transform how analytics is consumed and leveraged by organizations. Two of our flagship platforms are custARD and beagle. CustARD (Customer Analytics Response Dashboard) is a tool that can transform customer sales analytics in fragmented or traditional channels – through real time analytics of integrated outlet level data. Beagle is an AI powered analytics chatbot that acts as an personal data analyst to business managers – helping deliver instant insights!
Unlocking the value of store analyticsUnlocking the value of store analytics
It is much more than just tracking sales force execution
---Why do you need CUSTARD?Why do you need CUSTARD?
Whilst you are overloaded tasks, there is a deficiency of right tools which has built in intelligence to
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Integrate multiple data sources

Process huge data sets using Big Data technologies

Derive insights by running Statistical model and algorithms

Leverage store analytics for executing commercial insights
CUSTARD helps you to institutionalize store analytics
CUSTARD – The Decision EnablerCUSTARD – The Decision Enabler
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Transform
Algorithms
Analysis
Speed
Action
DATA SOURCES
- Store data
- Execution data
- Market Assets
OUTPUT
- Customer Analysis
- Source of Growth
- Customer and Growth patterns
- Product Interaction
- Multi level Deep Dives
Designed For All Kind of UsersDesigned For All Kind of Users
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Power Users
People who diagnose and get insights, also set up reports

Sales Manager
Consume reports and track performance

Field Teams
Execute action items generated from CUSTARD insights
Custard Offers a Basket of FeaturesCustard Offers a Basket of Features
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Customer Analysis

Growth Analysis

Trend Analysis
